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How can you best go about it? Below are some of the best tips I found in my research. You have up to 2200 characters to say what you want to say.
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Michael Aynsley, manager of Hootsuite’s Inbound Marketing team, adds: “A great Instagram caption will add context, show off your brand’s personality, entertain the audience, and compel people to take action.” How to write perfect Instagram captions that engage your followers After all, good captions are major opportunities to build a strong community, raise brand awareness, engagement, and reach. She claims copywriting is an art and that any good Instagram strategy takes the copy written for Instagram captions seriously. However, she even thinks it could make a big difference in increasing engagement, bio visits, or click-throughs. That way, I know what I am looking at and maybe even the reason why that person or company posted the photo.Ĭarter fears that some businesses still place more emphasis on Instagram photos, with the caption serving only as an afterthought. You see a photo, and what do you think? I usually want to know the story behind it, even if it is only a brief description. Think about how you act on Instagram yourself. Why do you need effective Instagram captions? If you are using your Instagram account for business purposes too, you can learn from these experts how you can skyrocket engagement and reach your set goals.
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Though often underrated, Instagram captions can be a powerful tool that can make or break your post.” Therefore, I am examining Instagram caption best practices in this blog post. As Grace Carter, content manager at Boom Essays and Coursework Help, says: “If you think that jaw-dropping photos are the only thing that helps you get social media engagement, you’re wrong. Are there more important things in life? For sure! Still, I would not mind improving my caption game. Sometimes, I am very jealous of the way people write their Instagram captions. Greetje den Holder - AugFollow August 14, 2019